A product-oriented individual articulating through design.
Working with the goal of getting design a seat in the boardroom.


I have worked with
Food tech
Fintech
Sports Betting
Logistics
Healthcare
0 → 1
1 → N
I believe a design is only as good as you can sell it.
Over the years, I've gone from happily designing rectangles in Figma to exploring the world of design beyond it. Along the way, I've discovered just how important, yet difficult it can be to convince stakeholders of design's value. After all, what use is a brilliant design confined to digital confines, dismissed by stakeholders based on personal biases?
Working with a consultancy has been a game-changer for me. I've picked up a unique set of skills, learning to understand the goals of different stakeholders at various stages of their product journeys. I've learned to ask the right questions and pitch user-friendly solutions that resonate with them.
By effectively communicating, and presenting the magic of design, I'm working to ensure it’s seen as a crucial part of achieving their business dreams.
“You gotta figure out what’s important to your parents”
stakeholders
Frames and Filters
Capturing the world's beauty through my lens and crafting enchanting stories with VSCO edits is my sweet escape
Spotify playlists
I enjoy organising my music in genres that make sense to me. I also enjoy giving them fun names and adding album “aRt”.